Changeworknow - the online resourcing experts

Monday, 11 February 2013

Global Fashion Retailer launches Applicant Tracking System

Aurora Fashions, the name behind some of the UK’s most respected woman’s fashion brands, Coast, Oasis and Warehouse has launched an Applicant Tracking and Talent Acquisition System provided by award winning company Changeworknow.

With over 1250 stores in 398 countries the group has implemented an integrated solution to be used by all brands which will enable the organisation to have full visibility of  recruitment activity across the group. With better management information to inform a direct sourcing strategy this will enable cost savings to be achieved.

Driven by the need to manage volume, build a talent pool and give candidates a really good hiring experience candidates are guided through an online process that is all about engaging those candidates who will be a good fit for the individual brands. By using tailored and specific screening and sifting questionnaires which give candidate’s immediate feedback will result in more qualified and suitable applicants therefore enabling the recruitment team to save time dealing with unsuitable candidates.

The progressive system will allow the organisation to build up a well qualified talent pool, spot high potential employees immediately and provide internal managers with an improved level of service.

We are delighted to be working with a high street brand that is passionate about delivering a first class recruitment process and puts the candidate journey at the heart of that process. This is so important for retailers as their applicants could also be their customers”, says Lisa Proctor, Director of Changeworknow. “Aurora have put in place a solution that will make a great difference for candidates,  internal managers and recruiters”.

The new system can be seen in action at